Some things are at the fringe because they belong there. The tastes are too peculiar, the style too strange for the masses. But once in a while something emerges from the fringe into the mainstream because it deserves to be, because people learn to like it. Like matte paint finishes.
Long the purview of aftermarket tuners rejecting the glitz of the gloss, matte finishes are slowly finding their way onto automakers' show stands and into dealership showrooms.
Autoblog, Mercedes-Benz brings the matte in from the cold
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